CloudArmy logo
Get in Touch
Resources / Webinars

Ideas worth watching.

Practical sessions on behavioral science, implicit testing, and the response patterns that shape consumer decisions.
Coffee packs shown for the coffee packaging testing webinar
Featured webinar

Coffee Packaging

A 20-minute webinar sharing primary consumer research on the neuroscience of coffee packaging across attention, perception, and purchase intent.

Packaging & Retail
20 minutes
Watch webinar
Webinar library

Find the session for your next decision.

Search the library or filter by topic and speaker.

Filter webinars

6 of 6

Coffee packs shown for the coffee packaging testing webinar
Packaging & Retail
Consumer Neuroscience

On demand · 20 minutes · CloudArmy

Coffee Packaging

A 20-minute webinar sharing primary consumer research on the neuroscience of coffee packaging across attention, perception, and purchase intent.

Watch webinar
Chocolate brand imagery for the UK brand equity webinar
Branding
Distinctive Brand Assets

On demand · 20 minutes · Erin Nel

Chocolate Brand Equity in the UK

A 20-minute webinar on deeper-level brand equity testing across awareness, intuitive associations, and distinctive brand assets in the UK chocolate category.

Watch webinar
Automobile audio imagery for the sonic logos webinar
Audio & Sonic Branding
Distinctive Brand Assets

On demand · 21 minutes · Dr Ben Schubert and Dan Jackson

Sonic Logos in the Automobile Industry

A 21-minute webinar sharing primary consumer research on sonic logos in the automobile industry and what it takes to create an effective audio asset.

Watch webinar
Quick service restaurant imagery for the brand assets webinar
Branding
Distinctive Brand Assets

On demand · 20 minutes · CloudArmy

Quick Service Restaurants

A CloudArmy case-study webinar on quick service restaurant brands, distinctive brand assets, and how neurotesting helps explain brand salience.

Watch webinar
Sportswear brand imagery for the distinctive brand assets webinar
Branding
Distinctive Brand Assets

On demand · 20 minutes · Dr Ben Schubert

Sportswear Brands

A 20-minute case-study webinar on applying deeper-level testing to reveal insights into distinctive brand assets in the sportswear category.

Watch webinar
Illustration promoting the ChatGPT tagline testing webinar
AI & Technology
Communications

On demand · 20 minutes · Dr Ben Schubert

Can ChatGPT Write Great Taglines?

A 20-minute webinar showing how deeper-level testing evaluates messages such as taglines using real data from AI- and human-generated examples.

Watch webinar