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Podcast / Episode 4

From lab to behaviour: Consumer Neuroscience In Context

In this interview with Dr. Brendan Murray, Richard delves into the complexities of how to get value from Consumer Neuroscience testing. Brendan explains why one size does not fit all and when "context is everything" how to determine the right tool for the job.
12 April 2021
1 hr 7 min
Dr. Brendan Murray
Richard Campbell
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← Episode 3: Leverage Neuroscience to Reshape Marketplace BehaviorEpisode 5: Implicit Association Deep Dive
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